Let’s admit it. The vast majority of job postings are BORING. They’re really just job descriptions in disguise. If your goal is capture the interest of top performers, do you really think your long, generic job description will do the job?
Job postings should be compelling. They need to capture a candidate’s attention and motivate them to respond. You’ll only achieve this by making them more candidate-centric. Sure, it takes more time. But, it’ll be worth it because you’ll attract more of the candidates you want.
Here’s an article with some valuable tips for how to get there: http://bit.ly/2bx925J