Direct mail is twice as likely to engender trust than email. This infographic tell the story: Impact of Direct Mail
The future looks bright! Read more here: DM trends through 2020
For marketers and business owners, one of the biggest urban legends is: Direct mail is dead. It was killed by the internet.
However, it’s not just alive and well, but in fact, direct mail could be considered superior to other marketing channels based on recent statistics and studies. Read the full article from Forbes magazine: Why Direct Mail Marketing Is Far From Dead